Activation Energy - LOWER IT!

NEW YOUTUBE VIDEO

Watch it HERE!

“Getting started is the hardest part.”  

You’ve heard this expression before. And there is good science available to back it up. Once a process has begun, it will continue until the energy available is exhausted.

What is the best method to getting started, then? Believe it or not, the answer lies in our understanding of Organic Chemistry. If you slept through that class, don’t worry – I have you covered in under 30 seconds (with assistance from the usual recycled jokes).  

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